The Daily Know @ The Edge

Upcoming Programs & Events

WOW! Workshop on Building Brand Distinctiveness (Part 1)

 
Join us for this two-evening workshop with Kelly Green exploring how to build distinctiveness for your brand.  This workshop will cover "16 Ways to Make Your Competitors Wish They Were You" from the book "Where's Your WOW!" by Robyn Spizman and Rick Frishman.  Participants will discover  a step-by-step guide to developing what makes you unique--your signature style--and will help you to:
 

WOW! Workshop on Building Brand Distinctiveness (Part 2)

Join us for this workshop with Kelly Green exploring how to build distinctiveness for your brand.  This workshop will cover "16 Ways to Make Your Competitors Wish They Were You" from the book "Where's Your WOW!" by Robyn Spizman and Rick Frishman.  
 
Participants will discover  a step-by-step guide to developing what makes you unique--your signature style--and will help you to:  
 
Envision your success
Find your unique edge--and sharpen it
Know your customer
Apply to the present what you learn from the past
Create alliances
Hire people smarter than you
Spread the word
Stay hungry
Put people first