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Spanx Founder and "Rebel Billionaire" Runner-Up
Sara Blakely Urges Women to Take Risks
Articles / dBNews Atlanta
Date: Wednesday, January 26, 2005 04:40:18

Entrepreneur Spoke at Opening of Women’s Business Center Kennesaw, GA – Sara Blakely, who founded Spanx, Inc., an Atlanta-based women’s hosiery and apparel company, and was runner-up on the FOX Network’s “The Rebel Billionaire,” yesterday (Jan. 24) urged women to take risks to pursue their dreams. In her first public speaking engagement since finishing second on the reality TV show, Blakely spoke to about 200 people at the opening of The Greater Metropolitan Atlanta Area Women’s Business Center (WBC). Blakely said that such a enter would have been a tremendous resource to her when she first started Spanx. “I went through starting a business the longest possible way because I didn’t have a business center in my life,” Blakely told the crowd. “A business incubator would have been so cool; I was stumbling through it all.” Blakely started Spanx in 1998 and financed it with $5,000 in savings. The brand is now known across the U.S., and employs 20 people. She said her reality show experience proved how important it is for women to trust their instincts and take risks. “When I decided to do the ‘Rebel Billionaire’ I had every reason not to do it,” she said. “My gut kept whispering in my ear ‘do it – it’s gonna work out.’” Even though she didn’t finish first, host and rebel billionaire Richard Branson turned over his $750,000 paycheck to her so she could start a nonprofit foundation for women. “So my gut was right,” Blakely said.

The Greater Metropolitan Atlanta Area Women’s Business Center, which Blakely helped to dedicate, is part of a nationwide program administered by the U.S. Small Business Administration (SBA), Office of Women's Business Ownership. This specific center came to fruition through the help of the Cobb Microenterprise Center, which offers entrepreneurial training to low and moderate income women. The center is designed to meet the needs of all Atlanta area microenterprise training program clients as well as female entrepreneurs from the Atlanta area who are seeking assistance for the first time. It will offer a six week business and technical assistance training program as well as one-on-one business consultation services for entrepreneurs seeking to launch, grow, or sustain their businesses. Participants will also be able to take courses on topics including technology, e-commerce, procurement, human resources, access to capital and SBA loan pre-qualification. The center is located at 1200 Chastain Pointe Road, Building 300, Suite 303 in Kennesaw. For more information on The Greater Metropolitan Atlanta Area Women’s Business Center, call (770) 499-3228 or visit http://www.cobbmicro.org . The Cobb Microenterprise Center is a not-for-profit organization that offers an in-depth affordable entrepreneurial training program designed for low- to moderate-income individuals aspiring to start or expand a business. It was formed in 1998 as a community partnership between the Coles College of Business at Kennesaw State University; the Center for Family Resources; the YWCA of Northwest Georgia; and United Way of Cobb and Cherokee County. Kennesaw State University is a comprehensive, residential institution with a growing student population of 18,000 from 129 countries. The third largest university in the state, and a member of the 34-institution University System of Georgia, KSU offers more than 55 undergraduate and graduate degree programs.

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Media Contacts: Monique Wilson, Development Consultant, Cobb Microenterprise Center, 770-499-3228 Terri Thornton, Thornton Communications, 404-932-4347 territhornton@mindspring.com

 

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